Political consultants (or 'lobbyists') are employed by a wide range of organisations which need to understand and engage with the policy making process.
Analysis in 2005 of the APPC register showed that although a majority of clients of member companies (around 60%) were from the private sector, significant numbers of clients were from other sectors.
In short, the myth that political consultancies are used only by large companies is not supported by the evidence. In fact, significant numbers of APPC company clients are charities and campaigning groups, trade associations, professional bodies, trade unions and public sector bodies.
Choosing a consultancy
Finding the 'right' political consultancy for a prospective client is not necessarily straightforward. When considering whether a particular appc member meets its needs, a client should consider the following questions:
Does the consultancy offer the particular service required? Some companies specialise in particular areas, such as monitoring and intelligence gathering: others are 'full service' consultancies.
Does the consultancy specialise in your sector? A number of appc members have developed a focus on particular industries; others are generalists.
If a client decides to invite a number of conultancies to tender to supply public affairs services, its brief must be focussed. This is important for both sides: if it is clear what a client requires, a consultancy can decide accurately whether it has the skills and experience to deliver the services needed.
Further information about APPC member companies is included in the Register of Members, and on the websites of the companies on the About us page.